Advertising material with rate notices

Viewing 4 posts - 1 through 4 (of 4 total)
  • Author
    Posts
  • #19875
    Darryl Telfer
    Participant

      Central Darling Shire

      Posting under this heading as couldn’t really find a suitable area.
      Some years ago I recall seeing a ruling or guideline suggesting Council’s should not send any 3rd party advertising material with rates notices. Council specific information was considered OK but 3rd party items were not on the basis that rate payer records were specifically held for Council business purposes only.
      Can anyone point me to the ruling or guideline or other source please – or you can just tell me I must be imagining things.
      Thanks in advance.

      #19878
      Ken Bakon
      Participant

        Darryl,
        I can’t recall any ruling or guideline, but we have as part of our Rating policy the following
        RATE NOTICES – INCLUSION OF ADDITIONAL MATERIALS
        Council not permit the inclusion of advertising or other material of a commercial nature not related to
        Council operations in rate notice distributions
        Applications for community-based inserts with Council rate notices be referred to Council for
        determination, together with a statement of community benefit, potential distribution costs and
        recommended cost apportionment.
        The General Manager be granted delegated authority to approve inclusion of additional materials in rate
        notices, only in such circumstances where:
        1.the additional material relates to Council services or activities;
        2.these services or activities reflect agreed priorities and objectives of Council; and
        3. appropriate allocation has been made in council’s budget to meet any additional distribution
        costs.

        Ken

        #19877
        Cherie Muir
        Participant

          Shoalhaven

          Hi Darryl
          We do the same as Bankstown informally – all inserts need to be about ‘council’, preferably about our rates and/or finances/services. Our Communications Manager makes the call on what gets inserted.
          Cherie

          #19876
          Ken Bakon
          Participant

            Just a further note.
            Using continuous colour processing for all of our notices allows us to have 50% of the reverse side of the notice free for whatever community promotions our corporate communications department wish to advertise. This has assisted in reducing the number of inserts we ever need to consider

            Ken

          Viewing 4 posts - 1 through 4 (of 4 total)
          • You must be logged in to reply to this topic.