Hi All,
I have been asked to do some research regarding options to fund possible CBD marketing models.
With our current special rate ending after 2022/23 there is a concern that no funding will exist to promote/market the CBD area as a shopping/service destination. Although the current special rate has a component for such marketing and promotion it was largely an infrastructure improvement based revenue mechanism.
The committee is keen to understand how other regional/city centres have funded this activity to draw from those experiences and to frame a possible model for recommendation to Council.
Does any Council currently have a successful model and have the ability to share the successes / models / case studies or point me in the right direction.
Thanks in advance Maria
.
